What’s the future of the office?

This content is 4 years old. I don't routinely update old blog posts as they are only intended to represent a view at a particular point in time. Please be warned that the information here may be out of date.

2020 saw huge changes in the way that we work. The COVID-19 novel coronavirus forced home working for millions of people, and left office blocks empty for weeks or months at a time. As we enter 2021, will that change? And will we ever go back to our previous work patterns?

I don’t have a crystal ball, but I’d have to answer that with a “yes” to the question of change and a “no” to the return to 2019 working patterns.

Unfortunately for commercial landlords (and so for large chunks of our pension funds), the genie is out of the bottle. Remote and flexible working is now normal. Physical distancing requirements mean that offices can’t operate at their previous capacity. We simply cannot go back to a world whether offices squeeze people into banks of hot desks based on a 6 desks for every 10 people model. And as for lifts – pah! You’d better get used to climbing the stairs.

Even my rather poor fortune-telling skills come to the conclusion that we have to find a new way to use office space. And conversation with others more intellectual than I has led me to the conclusion that, rather than offices being the place for people to meet and come together to do work, they will be the places of safety for those who cannot work at home.

Offices as a meeting space

In April 2020, I’d probably have said that we still need somewhere to go and meet. Humans need contact, and some of our best work is done together. I’m itching to go back into an office, grab some pens and write on the walls, as I get increasingly excited by a concept and thrash out the details with my colleagues.

As 2020 continued, we got used to doing everything on a small screen. Whilst I seem to hear nothing but universal hatred for Microsoft Whiteboard (personally, I can’t see the problem) and tools like Miro are lauded as the latest and greatest, we are getting used to working as remote teams.

The problem comes when we have a hybrid approach with groups of people “in the room” and groups outside, as Matt Ballantine (@ballantine70) has noted on multiple occasions, including the Twitter thread below:

Offices as a place of security

Some work needs to be performed in a secure environment. Arguably that could still be remote (digitally secure) but if analogue paperwork is involved then that could be a challenge.

And not everyone has a place at home in which to work, securely. For some, a kitchen counter, shared with children for their homework, may not be the best place for work. Similarly those who live with parents or in a shared house with friends may only have a bedroom in which to work. If your work is harrowing (e.g. social work), do you really want to sleep in the same room?

We need to provide a place for people to work who don’t have the option of remote work. Offices will continue to function for that purpose and it’s entirely possible that making these spaces COVID-secure will see “hot desks” return to single-person occupation.

The rise of localism

Many people are concerned about the impact of reduced office working on local businesses. What about the cleaners (if anything, they have more to do)? What about the sandwich shops? What will this mean for the country’s future transport needs?

Whilst I have genuine sympathy for the independents that are no-doubt struggling with reduced footfall and enforced closures, or partial closures, that sympathy does not extend to the Pret a Mangers and Wetherspoons of our identikit town centres. I am concerned for the people that work in these businesses but not for the corporates that own them.

But, for every pound that’s not spent in big towns and cities, there’s another that’s spent in a local economy somewhere else. The small town where I live appears to be thriving – people who previously commuted and simply weren’t in the town during weekdays now use the Thursday market and the local shops. The local coffee shop has even opened new branches.

We’ve also seen banks, for example, starting to bring spaces above branches into use as local touchdown centres, rather than encouraging workers to commute to large offices in major towns and cities.

This rise of the local economy is good for society in general and good for finding a work-life balance.

Helping people to do their best work

Perhaps the real purpose of the office is to help people to do their best work. That may take a variety of forms but it’s also where technology can help. We need to provide the safe working environment. We need to provide the collaboration spaces, whilst remaining physically distanced. We need to keep people communicating.

  • The way we work has changed and we cannot rely on being co-located.
  • “Working out loud” has to be the operating model, supported by flexible technology and processes that encourage collaboration.
  • And services provided across the Internet are now at the heart of this transformation.

Some Business Transformation may be required, to make sure the processes can keep up with new ways of working – but, whatever the future of the office is, we can be sure of continued change over the coming months and years.

Acknowledgements

Large parts of this post are based on conversations with Matt Ballantine and others on the WB-40 Podcast WhatsApp group. Thanks to Matt and to Chris Weston for the inspiration and for providing this community where we often work out loud, in digital safety.

Featured image by MichaelGaida from Pixabay.

Short takes: Amazon Web Services 101, Adobe Marketing Cloud and Milton Keynes Geek Night (#MKGN)

This content is 12 years old. I don't routinely update old blog posts as they are only intended to represent a view at a particular point in time. Please be warned that the information here may be out of date.

What a crazy week. On top of a busy work schedule, I’ve also found myself at some tech events that really deserve a full write-up but, for now, will have to make do with a summary…

Amazon Web Services 101

One of the events I attended this week was a “lunch and learn” session to give an introduction/overview of Amazon Web Services – kind of like a breakfast briefing, but at a more sociable hour of the day!

I already blogged about Amazon’s reference architecture for utility computing but I wanted to mention Ryan Shuttleworth’s (@RyanAWS) explaination of how Amazon Web Services (AWS) came about.

Contrary to popular belief, AWS didn’t grow out of spare capacity in the retail business but in building a service-oriented infrastructure for a scalable development environment to initially provide development services to internal teams and then to expose the amazon catalogue as a web service. Over time, Amazon found that developers were hungry for more and they moved towards the AWS mission to:

“Enable business and developers to use web services* to build scalable, sophisticated applications”

*What people now call “the cloud”

In fact, far from being the catalyst for AWS, Amazon’s retail business is just another AWS customer.

Adobe Marketing Cloud

Most people will be familiar with Adobe for their design and print products, whether that’s Photoshop, Lightroom, or a humble PDF reader.  I was invited to attend an event earlier this week to hear about the Adobe Marketing Cloud, which aims to become for marketers what the Creative Suite has for design professionals.  Whilst the use of “cloud” grates with me as a blatant abuse of a buzzword (if I’m generous, I suppose it is a SaaS suite of products…), Adobe has been acquiring companies (I think I heard $3bn mentioned as the total cost) and integrating technology to create a set of analytics, social, advertising, targeting and web experience management solutions and a real-time dashboard.

Milton Keynes Geek Night

MK Geek Night #mkgn

The third event I attended this week was the quarterly Milton Keynes Geek Night (this was the third one) – and this did not disappoint – it was well up to the standard I’ve come to expect from David Hughes (@DavidHughes) and Richard Wiggins (@RichardWiggins).

The evening kicked off with Dave Addey (@DaveAddey) of UK Train Times app fame, talking about what makes a good mobile app. Starting out from a 2010 Sunday Times article about the app gold rush, Dave explained why few people become smartphone app millionaires, but how to see if your idea is:

  • Is your mobile app idea really a good idea? (i.e. is it universal, is it international, and does it have lasting appeal – or, put bluntly, will you sell enough copies to make it worthwhile?)
  • Is it suitable to become a mobile app? (will it fill “dead time”, does it know where you go and use that to add value, is it “always there”, does it have ongoing use)
  • And how should you make it? (cross platform framework, native app, HTML, or hybrid?)

Dave’s talk warrants a blog post of it’s own – and hopefully I’ll return to the subject one day – but, for now, that’s the highlights.

Next up were the 5 minute talks, with Matt Clements (@MattClementsUK) talking about empowering business with APIs to:

  1. Increase sales by driving traffic.
  2. Improve your brand awareness by working with others.
  3. Increase innovation, by allowing others to interface with your platform.
  4. Create partnerships, with symbiotic relationships to develop complimentary products.
  5. Create satisfied customers – by focusing on the part you’re good at, and let others build on it with their expertise.

Then Adam Onishi (@OnishiWeb) gave a personal, and honest, talk about burnout, it’s effects, recognising the problem, and learning to deal with it.

And Jo Lankester (@JoSnow) talked about real-world responsive design and the lessons she has learned:

  1. Improve the process – collaborate from the outset.
  2. Don’t forget who you’re designing for – consider the users, in which context they will use a feature, and how they will use it.
  3. Learn to let go – not everything can be perfect.

Then, there were the usual one-minute slots from sponsors and others with a quick message, before the second keynote – from Aral Balkan (@Aral), talking about the high cost of free.

In an entertaining talk, loaded with sarcasm, profanity (used to good effect) but, most of all, intelligent insight, Aral explained the various business models we follow in the world of consumer technology:

  • Free – with consequential loss of privacy.
  • Paid – with consequential loss of audience (i.e. niche) and user experience.
  • Open – with consequential loss of good user experience, and a propensity to allow OEMs and operators to mess things up.

This was another talk that warrants a blog post of its own (although I’m told the session audio was recorded – so hopefully I’ll be able to put up a link soon) but Aral moved on to talk about a real alternative with mainstream consumer appeal that happens to be open. To achieve this, Aral says we need a revolution in open source culture in that open source and great user experience do not have to be mutually exclusive. We must bring design thinking to open source. Design-led open source.  Without this, Aral says, we don’t have an alternative to Twitter, Facebook, whatever-the-next-big-platform-is doing what they want to with our data. And that alternative needs to be open. Because if it’s just free, the cost is too high.

The next MK Geek Night will be on 21 March, and the date is already in my diary (just waiting for the Eventbrite notice!)

Photo credit: David Hughes, on Flickr. Used with permission.